Tuesday, November 03, 2009

Will the last one out please switch off the lights?

I got my first expression of interest in the O/O Assessment this morning which is great. But what was far more salutary was the fact that out of all the people I emailed with an outline of the service, a shade under half bounced back - or elicited a response that the person I'd mailed no longer worked for the organisation I'd sent the information to.

None of my 'targets' was a totally cold call: these were organisations I'd worked with before or people I at least knew through the CiB/IABC/Melcrum networks. While I'm sure some people have simply moved on from one organisation to another, it seems that IC has contracted pretty drastically in 2009.

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