Monday, November 06, 2006

Slowly into the week

Mondays should be banned: I am so achy after pretending yesterday that my level of fitness is equal to the bunch of 11 year olds at Oxford RFC where I run around each Sunday morning attempting to instill skills, responsibility, sportsmanship and flair........But actually spend most of my time in a pastime not far removed from herding cats.

Anyway, not only did I spend two hours looking foolish on a rugby pitch yesterday, but followed it up with another session over the park helping Rory get ready for his inter-school football tournament this afternoon.

I must remember that I'm 42, have a sedentary working life, and that six days of nil sporting activity followed by one of over-exertion is bound to lead to Monday morning aches and pains.

At least it has been quiet this morning: what I notice most about working here on my own is that the phone almost never rings on a Monday morning...... corporate folk take a little while to get up to speed in the working week, and there are a lot of 'team meetings' taking place - which I often think just postpone the real work for another hour or so rather than enable it.

Anyway, it has given me the opportunity to get ahead on a couple of writing jobs including one on customer service in professional firms (lawyers, accountants etc).

It's clear that such companies have sold themselves for too long on technical excellence alone. These days, all the evidence - not least surveys like the recent one in Legal Week on added value - point towards firms needing to round out their offering beyond simple technical excellence. That's now the start point in building a relationship - the end point (if there is one) has to include everything around transparency, communication, knowledge and respect that has been the hallmark of b2b relationships for a generation now.

Professional service providers have been slow on the uptake. Too many are still seen as arrogant inflexible dinosaurs. And we all know what happened to the dinosaurs.

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